The Mother's Day Gift Guide - Explore Now Free Shipping over $150 $20 off your first purchase - Join The Beach Club

  • Modal dialog for currency changer

  • Stores
  • Help

Behind the Scenes of our Back To Paradise Campaign

Behind the Scenes of our Back To Paradise Campaign

We're taking you on set with Steph Claire Smith and the talented team behind the Back To Paradise campaign. How does it all come to life? Join us behind the scenes to find out...

Our home since 1975, the ultimate paradise will always be a Summers day at iconic Bondi Beach - making it the perfect shoot location for our Back to Paradise campaign.

Shot on location by renowned photographer Simon Lekias, the Seafolly creative team was joined by high fashion stylist Charlotte Stokes and celebrity hair and make-up artist Koh. The Back To Paradise campaign features Australian entrepreneur and model, Steph Claire Smith, who embraces the eternal Australian summer spirit. Widely known as co-founder of a globally loved wellness brand, Steph is an advocate for body positivity and mental health, inspiring women around the world to find their feel good.

 

 

Back To Paradise embodies the spirit of Bondi, harnessing its eclecticism to inspire all women to feel confident. Celebrating the laid-back culture and infectious optimism of the world’s most famous foreshore, it hits the high notes of summer like a power ballad you can’t get out of your head. It’s art deco backdrops, barefoot zebra crossings and bike riding along the promenade. It channels the unadulterated fun of decades gone by.

  
A collection packed full of life, it’s the perfect blend of sun-drenched summer energy and 70’s nostalgia. The result? A hyper colour trip that will take your breath away. From bold prints to new statement making shapes, there’s more than a few summer staples to rinse and repeat for years to come.
Campaign Credits
  
EXEC PRODUCER KATE WIGGALL
PRODUCER JULZ VALIANT
ASSISTANT PRODUCER LAURA WATSON
DIRECTOR & PHOTOGRAPHER SIMON LEKIAS
AGENT ZOE DAVIDSON
ASSISTANT 1 GLEN EDWARDS
ASSISTANT 2 MARCUS SOLOMAN
DIGI TECH DIEGO LORENZO JOSE
DOP BRANDON LEE WESTON
1ST AC RYAN PERCY
BTS PHOTOGRAPHER STEFAN WELLSMORE
ASSISTANT GEORGIA TILLMAN
STYLING & PROPS CHARLOTTE STOKES
AGENT DINA KALAIZAKIS
ASSISTANT CHARLOTTE DAVANZO
ASSISTANT TEGAN WHITTAKER
HAIR & MAKE UP ARTIST KOH
AGENT SAMANTHA NUNNEY
MAKE UP ASSISTANT YUKA MATSUI